Last week, I was involved with a sales meeting, where we asked our team a series of questions about their jobs. It was enjoyable, informative, and provided us some opportunities.
It also showed me how I was in the way of the team. I walked away with a game plan to make sure I can remove some of the stumbling blocks in the teams way. (These were real stumbling blocks not just imagined on the teams part)
Is your business putting stumbling blocks in your customers way? Some examples could be, but are not limited to:
1. Expecting the working people to shop your store during 8a - 5p, Monday through Friday. That is a problem and one of the reasons the box stores do so much business.
2. Not having a web presence people can use to truly shop with your store. Complaining about or ignoring on-line shopping are not good strategies, getting into the game is.
3. Not finding out the big boys weak spots and attacking those spots. Goliath had a weak spot and our guy David found it, attacked it, and won.
4. Listening to the wrong people is a stumbling block. How do you know who to listen to? -- they are usually the one telling you the things you don't want to hear.
How do you find out? Follow my lead and ask. You will be surprised what you find.
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